TRADITIONAL MEDIA AGENCY

Performance Advertising Agency Sunshine Coast & Brisbane

Traditional media.


At Sunny Advertising, we are committed to providing an unbiased media strategy and solution for clients based on independent research and our knowledge of the media landscape, to best achieve each client's specific goals and KPIs. We specialise in developing media strategies and then buying media with providers across the country on our client's behalf, monitoring and managing performance against key metrics to offer full transparency on deliveries.

WE SPECIALISE IN PERFORMANCE.

INDEPENdeNT RESEARCH.

WE ACCESS MULTIPLE RESEARCH TOOLS TO DEVELOP A COMPREHENSIVE STRATEGY FROM THE BEGINNING.

We place a high emphasis on really understanding clients key customers, their demographics, and also their interests and behaviours. We create specialised profiles for these audiences and run independent research on the best channels to not only reach them, but engage with them and have a presence at times when they are open to absorbing our clients message. We focus on the media insights from the research to develop clear actions for growth.

UNBIASED RECOMMENDATIONS.

WE HAVE NO FAVOURITES - WE LOVE ALL MEDIA.

We know that all media has a role to play for specific audiences and clients, pending goals and needs. We have no set agreements or bias with any media. In an increasingly fragmented world of media and media consumption, we rely on research to guide strategy on every occasion. Every strategy is unique and customised to the specific client.

WE GO IN TO BAT FOR YOU, AND YOUR INVESTMENT.

WE HOLD OURSELVES AND OUR MEDIA PARTNERS ACCOUNTABLE.

What we promise, we deliver. We provide monthly written post campaign reports, along with updates and optimisations on performance throughout the month. We watch deliveries closely and report regularly to clients on performance.


our traditional BUYING POWER.

Catch Up TV (CTV)
FTA TV
STV
Cinema
Radio
Podcasts
Streaming
Billboards
Street Furniture
Transit
Fuel Stations
Airlines
Office Towers
Magazines
Newspapers
Sponsorships
Partnerships

HOW WE WORK.

AN EXTENSION TO YOUR MARKETING TEAM.

We think of ourselves as an extension to your current marketing team. We use our specialities to drive ATL media performance in brand awareness and consideration. We work with your team, and other partners, to bring the full marketing strategy together in unison and improve the customer journey, as we understand that 'media' is just one piece of the puzzle.

NO LOCK-IN CONTRACTS.

We back ourselves to get you results, quickly.

WE HAVE 100 CONVERSATIONS SO YOU ONLY HAVE TO HAVE 1.

We love media... and we love our media partners. We have strong relationships at local, state and national levels across the country and customise the way in which we negotiate and buy media on a client basis (be it nationally or locally in individual markets).

selected
case studies.

Minor Hotels

CHOOSING THE RIGHT METRIC FOR CAMPAIGN SUCCESS

GJ Gardner Homes

Lowering Cost Per Lead by 70% While Doubling Leads

Jetts

Supporting the growth of 130+ Clubs

Silk Laundry

leveraging every data point

Auswide Bank

Cutting through A Saturated Market
Exceptional results and a fabulous team providing great service. I've had the pleasure of working with Sunny for a number of years and would recommend them to any business looking to amplify their online presence and drive meaningful results. Thank you to Matt, Maddie and the entire Sunny team.

Nerida P

Marketing Director - Pexa

The Sunny Advertising team have taken our marketing activity to the next level. Providing outstanding results across our social and search platforms, on the back of expert industry knowledge, a willingness to understand the local market in detail, and the flexibility of working in a challenging environment. The team are responsive, supportive, and go the extra mile  to achieve our goals. For anyone looking to get the most our of their digital marketing capabilities, I highly recommend getting in touch with Sunny Advertising.

Seth M

Marketing Manager - SkyCity

I have had the pleasure of working with the team at Sunny Advertising across the past year and I must say they exceeded all expectations. They are always quick to respond and are capable of handling queries of any nature. Kudos to the entire team, especially Paige and Liv, for their remarkable work.

Eden M

Marketing Manager - Jetts Fitness

I had the pleasure of working closely with the Sunny team for several years while they ran our paid media channels. I cannot fault their professionalism and enthusiasm for finding ways to successfully market our brand. The team went above and beyond at all times to help with our account. I would work with them again without hesitation. Thank you Sunny for the amazing journey over the past few years!

Claire M

Marketing Manager - City Venue Management

Sunny has been a breath of fresh air. A+ for customer service and professionalism. The team are great to work with and are passionate about delivering top quality results. Highly recommend.

James L

CMO - GJ Gardner Homes

The Sunny Advertising team have helped Spitwater with advertising over a long period of time, we have enjoyed ongoing successful advertising campaigns that have maximized our investment, we regard Sunny Advertising as an important part of our business

Gary R

CEO - Spitwater

Sunny Advertising looks after our advertising and the team have shown that they are passionate about our charity, going above and beyond to help with not just our advertising but offering support and advice on various aspects of communications. I value the relationship we have formed and look forward to working with Sunny Advertising for many years to come.

Alan B

Director - Mercy Ships

The team at Sunny Advertising are a delight to work with. Always reachable, super knowledgable with quick response times. They go above and beyond to deliver results for our accounts with so much enthusiasm. Definitely recommend!

Jess M

Marketing Manager - Gold's Gym

Yamaha Motors Australia has been working with Roger and the team at Sunny Media for around seven years now on all of our national retail campaigns, as well as launches and branding. Over this time, they have used their extensive media knowledge and purchasing abilities to reach the maximum possible audience across a range of mediums for the best results. Sunny Media's strategy and research into media, consumers and habits continue to be of the highest order and more importantly help us achieve industry leading outcomes.

SEAN G

MARKETING MANAGER - YAMAHA MOTORS AUSTRALIA